Friction: Passion Brands in the Age of Disruption

COMPUTERS / General



Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake.
 
Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements.
 
Friction argues…

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Friction


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Author by : Jeff Rosenblum
Languange Used : en
Release Date : 2017-04-04
Publisher by : powerHouse Books

The Executive Coloring Book


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Languange Used : en
Release Date : 2017-03-28
Publisher by : Penguin

The original adult coloring book! A New York Times bestseller when it was originally published in 1961, The Ex

The End Of Advertising


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Author by : Andrew Essex
Languange Used : en
Release Date : 2017-06-13
Publisher by : Spiegel & Grau

A recovering Mad Man throws down the ultimate challenge to his profession: Innovate or die. The ad apocalypse

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Author by : Chad M. Robichaux
Languange Used : en
Release Date : 2017-01-25
Publisher by : BookBaby

Path to Resiliency was written to challenge the greatest of Warriors, whether military or civilian, man or wom

Friction


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Author by : Sandra Brown
Languange Used : en
Release Date : 2015-08-18
Publisher by : Hachette UK

From #1 New York Times bestselling author Sandra Brown comes a gripping story of family ties and forbidden att

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Author by : Brad Stone
Languange Used : en
Release Date : 2013-10-17
Publisher by : Random House

**Winner of the 2013 Financial Times and Goldman Sachs Business Book of the Year Award** Though Amazon.com sta

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Author by : Isaac Lidsky
Languange Used : en
Release Date : 2017-03-14
Publisher by : Penguin

In Eyes Wide Open, Isaac Lidsky draws on his experience of achieving immense success, joy, and fulfillment whi

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