The Design of Everyday Things

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Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious?even liberating?book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization. “The Design of Everyday Things” shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.
In this entertaining and insightful analysis, cognitive scientist Donald A. Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, “The Design of Everyday Things” is a powerful primer on how?and why?some products satisfy customers while others only frustrate them.

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The Design Of Everyday Things


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Author by : Don Norman
Languange Used : en
Release Date : 2013-11-05
Publisher by : Hachette UK

In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the

The Psychology Of Everyday Things


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Author by : Donald A. Norman
Languange Used : en
Release Date : 1988
Publisher by :

Even the smartest among us can feel inept as we fail to figure our which light switch or oven burner to turn o

The Design Of Future Things


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Author by : Don Norman
Languange Used : en
Release Date : 2009-05-12
Publisher by : Hachette UK

In The Design of Future Things, best-selling author Donald A. Norman presents a revealing examination of smart

Emotional Design


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Author by : Don Norman
Languange Used : en
Release Date : 2007-03-20
Publisher by : Hachette UK

Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared whe

The Design Of Everyday Things Indian Ed


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Author by : Don Norman
Languange Used : en
Release Date : 2013-11-05
Publisher by : Basic Books

The Design Of Everyday Things


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Author by : CTI Reviews
Languange Used : en
Release Date : 2016-10-16
Publisher by : Cram101 Textbook Reviews

Facts101 is your complete guide to The Design of Everyday Things. In this book, you will learn topics such as

Living With Complexity


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Author by : Donald A. Norman
Languange Used : en
Release Date : 2010-10-29
Publisher by : MIT Press

If only today's technology were simpler! It's the universal lament, but it's wrong. In this provocative and in

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